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UX Atlas

Tag

analytics

Entries tagged analytics, drawn from across the library. Tags cut through the section structure, which is where most of the useful connections are.

13 entries across 5 sections

Type
Category
Level

13 entries

A small share of features carries most of the use, which is a prompt to go and measure rather than an excuse to cut.

Principle · Prioritisation

Analysing only the people who made it through hides everything the failures would have told you.

Cognitive bias · Research integrity

Charts need three kinds of palette, and the choice between them is determined by the data, not by taste.

UI foundation · Color

A visual encoding of data, which is only useful if the encoding matches the question being asked.

Component · Data

Measuring what people do at scale, which tells you where problems are and never why they exist.

Research method · Quantitative

Measuring progression through a sequence, where the largest drop is rarely the biggest opportunity.

Research method · Quantitative

Pick one behavioural measure per goal, pair it with a quality measure, and decide the threshold before you look.

Workflow · Process

Product analytics built around funnels, retention and cohort behaviour.

Tool · analytics

Event analytics with strong ad hoc exploration.

Tool · analytics

Open-source product analytics with session replay, experiments and feature flags in one place.

Tool · analytics

Session replay, heat maps and on-site surveys for behavioural context.

Tool · analytics

Session replay and behavioural analytics with retroactive search across sessions.

Tool · analytics

Privacy-focused web analytics, self-hostable, with full data ownership.

Tool · analytics

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