TermCraft conventionFoundational
North Star Metric
The one number the whole team is trying to move.
Definition
A single measure chosen to represent the core value a product delivers, used to align teams.
Craft convention. True because the industry converged on it. Breaking it costs familiarity, not correctness.
In plain language
The one number the whole team is trying to move.
Example
Weekly active teams that completed at least one report, rather than raw signups.
Continue from here
Each link says what the connection is, so you can tell a principle from an alternative from a thing people mix this up with.
Deeper reading
The full entry behind this definition.
- Product AnalyticsResearch method
- Prioritising Design WorkWorkflow
Nearby in the Atlas
Adjacent territory, found through shared tags rather than a stated link.