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UX Atlas
Plate TERM·101 · TermGrid D6 · Rev. 2026-08-14

Cohort

A group of users who started at the same time.

TermCraft conventionFoundational

Definition

A group of users sharing a defining characteristic, usually the period in which they joined.

Craft convention. True because the industry converged on it. Breaking it costs familiarity, not correctness.

On this plate
  1. 1Definition
  2. 2Local chart
  3. 3Continue from here

In plain language

A group of users who started at the same time.

Example

Comparing retention for users who signed up in March against those who signed up in April.

Local chart

TERM·101 · Region X · Grid D6

This entry and the entries it is stated to connect with. Each line is labelled with what the connection means.

Each link says what the connection is, so you can tell a principle from an alternative from a thing people mix this up with.

Deeper reading

The full entry behind this definition.

Related concept

Connected closely enough to change how you apply this.

Nearby in the Atlas

Adjacent territory, found through shared tags rather than a stated link.